Your advertising message is targeted to those most likely to buy your product or service. C. It does not allow much creativity in message design. A dominating force in digital advertising is through mobile devices such as cell phones, iPads, Kindles, and other portable electronic devices with internet connectivity. Advertising results in increased expenses for the company because all modes of advertisement like radio, television, and internet are expensive and advertising is not a one-time measure rather it is a continuous process on which the company has to spend every year which in turn results in pressure on the profits of the company. Before publishing your articles on this site, please read the following pages: 1. This is the source in which most people learn and base their opinions on about government and political issues. It is very common to see insults from people towards companies. A. encourages impulse buying. The arguments imply adverse impact of advertising on society: 1. Image Guidelines 5. b. b. It affects other sellers also. Some of the most creative pieces in advertising are seen outside of the home. C. It does not allow much creativity in message design. Thus, people lose confidence in advertising because of wrong presentation. C. There are no set ranges for what constitutes a good or bad value. sunshined August 15, 2011 . Poor color reproduction b. 40. Privacy Policy 8. B) high chances of runaway costs; Page Ref: 513. In this reference it is said that advertising confuses rather than helps. Difficulty in Making Deferred Payments 6. Everything you need to know about advantages and disadvantages advertising. Which of the following is NOT considered an advantage of advertising in newspapers? With Twitter you have to summarize everything that is happening to you in 140 characters. 1. c. The products do not change back to reactants. C. When the product is a high-technology product with universal appeal. which of the following is a disadvantage of using a magazine as an advertising medium? It fails to support advertising programs.d. B) increasing clutter; Page Ref: 513. 12. B. A) Advertising is a sales-directed form of communication, while sales promotions are endorsed as company news. Of course, costs vary depending on the medium, with television ads being very expensive to produce and place. 2. This is the reason why Facebook, indeed is a juggernaut in the social media industry. B. 2. B. This could be the whole answer, I reckon but I want to get a little bit deeper. which of the following is a disadvantage of using variable costing? There are many advantages and disadvantages of internet advertising, and you should be aware of these before you decide whether or not you wish to place an ad. B)their negative effect on zipping and zapping. One final caveat about these new marketing strategies merits discussing. B. Report a Violation. The silt deposited by rivers damaged crops. Which of the following is a disadvantage of using newsletters as an advertising medium? Which of the following is NOT mentioned in paragraph 1 as a disadvantage of the Mesopotamian plain? Group of answer choicesa. An Honest Opinion. It has high cost per exposure. A) two sets of accounting records must be maintained. Disadvantages of Twitter. Image Courtesy : simpli.fi/wp-content/uploads/11037-outdoor-advertising-1.jpg. Messages must be brief to fit in that 2-3 second time frame. Reach. Without advertising revenue, stations would not have the funds to create new and original TV show. Your message can be as long as is necessary to fully tell your story. In the short run, human resource planning can sometimes be unproductive. b) GPS. Cram.com makes it easy to get the grade you want! On its use, they feel cheated. Disadvantage: Arguments against Advertising . It is hard to look around without coming across advertising. With the […] A critical look at the Advantage Disadvantage of a Franchise may help you reach a decision.. Having been franchisees for the past 20 years, we understand the concerns that must be addressed before investing what may be a substantial amount of money. It has fixed messages for the duration of an exposure. The primary disadvantage of radio ads is that they lack the visuals that excite and entice an audience via sight alone. In this reference it is said that advertising costs are passed on to the consumers in the form of high prices. B. print. B) Advertising can be used to build up a long-term image for a product while sales promotion effects can be short lived. Which of the following is a disadvantage of using the Internet as an advertising medium? Question 4 Which ONE of the following will verify declarations made … (1) Introduces a New Product in the Market: Advertising plays significant role in the introduction of a new product in the market. Therefore, the buyer is unable to decide as to which product is really good. Through this OpinionFront article, you can learn about the advantages and disadvantages of multiculturalism, along with some of … d. Consumers are assured of uniform product quality. Consequently, they start feeling upset with their present status. Without crying even mothers don’t feed their little babies, in the same way companies need to make some noise in order to create awareness about the product in the minds of the customers and advertising does exactly that. It increases the cost of the products. Economists see advertising as inflating the price, religious leaders blaming it for materialism, sociologists blaming it for lowering values of society, and politicians think […] Which of the following is a disadvantage of advertising? 41. Which of the following is NOT an advantage of magazine/newspaper advertising? Lack of Specialization. marketing; 0 Answer. At best, it can only draw 2-3 seconds of a reader’s time. Timber, stone and metals were not readily available. A. trade newspaper A. pass-along readership C. loss of publication prestige B. gatefold marketing; 0 Answers. D. Advertising is never institutional (i.e., promoting the company itself), and publicity usually is institutional in character. The cost of advertisements are ultimately reflected in the price of product which the company sells to its customers and at the end it is the customer who has to pay higher price for the product, hence in a way advertisements leads to higher price for a product. Many a time distorted version of reality is shown in the advertising. E) all of the above . C) Advertising can be used to dramatize product offers, but sales promotion cannot be used for this purpose. D. It provides low control of message content. Such kinds of advertising are generally opposed by the people as it hurts their feelings. Read on for some insights on the advantages and disadvantages of mobile marketing/advertising. What are the Four Important Advantages of Advertisements. a) Copy testing, b) Pretesting, c) Post-Testing d) Voting Intention Question 3 Which ONE is the odd one out? a. Option (A) is correct. Content Filtrations 6. To many advertisers, transit advertising does not carry the image they would like to represent their products or services. Which of the following is not a disadvantage of using outdoor advertising? Which of the following is not a disadvantage of using ratios for financial analysis is: A. Which of the following is true about advertising? A. This however, is not … Get more help from Chegg . The arguments imply adverse impact of advertising on society: 1. It’s an overlooked advertising medium that’s great for reinforcing messages communicated through other mediums such as television or magazines. In this reference it is said that some advertisements are in bad tastes. A. Disadvantage # 1. Advertising is an important part of everyday sales and exposure when it comes the services and products distributed by a company. B) Magazines have not benefited from advances in communication technologies. Disadvantages of Outdoor Advertising: Outdoor advertising is a glance medium. D) Magazines do not accept local advertising. According to the critics, advertising has the following disadvantages: An organisation has to spend large amount on advertising. Over time, a company's ratios change. It has high cost per exposure. Which of the following statements about product placement advertising is true? Which of the following is true about advertising? In a way, advertising leads to deadweight welfare loss.The money spent on advertising goods does not increase their quality, nor does it increase the … Advertising results in increased expenses for the company because all modes of advertisement like radio, television, and internet are expensive and advertising is not a one-time measure rather it is a continuous process on which the company has to spend every year which in turn results in pressure on the profits of the company. High Price to Consumers: Advertising increases costs of product. Content Guidelines 2. Still, paid advertising does not come without limitations, especially in terms price and audience appeal. Another disadvantage of advertising is that it influences the mind of the public and creates a desire and taste for new products that are not necessities and that most cannot afford. Believing in advertising, consumers buy the product. Some disadvantages are also associated with transit: Image factors. It is biased towards small-cap firms B. B. provides entertainment. Start studying Chapter 12: Advantages & disadvantages of magazine & newspaper advertising. Which of the following is a disadvantage of advertising? 11) Which of the following is the main focus of a sales driven organization? Many businesses are engaging themselves for Facebook marketing. a. range of market coverage b. flexibility c. low clutter d. positive consumer attitudes e. interaction of national and local (c; moderate; p. 219) 39. According to the critics, advertising has the following disadvantages: (1) Adds to Costs: An organisation has to spend large amount on advertising. But the sales of Amalgee did not meet the expected figures. B) inventory values tend to be overstated. Reach. In a study reported by BBDO advertising, 35 percent of consumers surveyed said they had called a phone number they saw on an out-of-home ad. Disclaimer 9. The primary disadvantage of advertising is cost. Only very few products are of any use for them. There are social norms everywhere. To boost sales, Gustaves decided to give scratch-and-win coupons to all buyers, with a chance to win a three-day trip to the Carribean for the lucky buyer. This also makes the network too fast in terms of number of Tweets and sometimes the trust of the network is lost. Which of the following is a disadvantage of advertising? Answer: Increasing market share and volumes. It has fixed messages for the duration of an exposure. Previous question Next question Get more help from Chegg . Lack of Double Coincidence of Wants 2. 4) Gustaves Electronics are a leading brand in kitchen appliances. It lacks credibility.c. A study reported by Mukesh Bhargava and Naveen Donthu showed that outdoor advertising can have a significant effect on sales, particularly when combined with a promotion. 0 votes. A New Role for the Sales Force . The big question is whether advertisement is useful or not and in order to answer this question let’s look at some of the advantages and disadvantages of advertising –. ADVERTISEMENTS: The following points highlight the six major disadvantages of the barter system. Advertising is an invasive aspect of modern society. Advertisement is a sort of day-dreaming for the people. D. It provides low control of message content. Which of the following is NOT considered a disadvantage of advertising in newspapers? To meet this expenditure, price of the product is raised. C. It does not allow much creativity in message design. Another disadvantage of Twitter is that there is a lot of spam on the network and this is not so controlled. Pepe Homes manufactures a range of bathroom accessories and fittings that include bath-tubs, shower stalls, etc. 13) Which of the following statements supports the sales driven approach to the marketplace? Copyright 10. The most powerful factor in political socialization is the family. 3. A. Disadvantages of Search Advertising High Competition. Indivisibility of Certain Goods 4. Answer: It might not deliver long term value to customers. Ninety-five percent of the time, either the message or the audience is in motion. The major disadvantage of online advertising is at times people do not click on the ads and the message does not reach the targeted audience. . Companies do not forgo their profits. 351 13. 12) Which of the following is a disadvantage of sales driven approach? Moonburst is a newly-launched brand of energy drinks, one among many other recently introduced competing brands. Lack of a Common Measure of Value 3. Expert Answer . B. Another disadvantage of Twitter is that there is a lot of spam on the network and this is not so controlled. Digital Advertising and Online Advertising is one of the fastest growing Type of Advertising. There are no set ranges for what constitutes a good or bad value. C. are audio-only. Marketing message can be personalized, thus helping increase positive response. A. The message must be short and simple. Numerous entrepreneurs are making the most out of Facebook advertisements. Knowing the drawbacks will help you understand what SEM can and cannot do, which is critical for making the right business decisions. Which of the following is not a disadvantage of using ratios for financial analysis is: A. B. The Advertising stereotypes Are beliefs, impressions or conceptions that an individual or group has over other individuals or groups (nations, cultures, guilds, among others) and are shown in advertising.. Stereotypes are based on the ignorance of the culture of the other and, in general, are usually incorrect. Advertising is personal, and publicity is nonpersonal in nature. Another disadvantage of human resource planning is that the time and effort used in retraining employees could have been used by the employees to offer services or produce more goods. Traditionally, the biggest disadvantage of radio advertising has been that radio ads. Advertising is the backbone of any marketing strategy adopted by a company and almost every business all over the world spend huge sums of money on doing advertisement. 8) Which of the following observations is NOT true whenever a system is in chemical equilibrium? To many advertisers, transit advertising does not carry the image they would like to represent their products or services. The franchisor can reach new markets. A) Magazines have long lead times and deadlines that can reduce flexibility. Advertising is defined as the paid, non-personal form of communication about products or ideas by an identified sponsor through the mass media so as to inform, persuade or influence the behaviour of the target audience. 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